TARIN CHIARAKUL
Senior Sales Representative
Bangkok
Summary
Motivated individual with experience in account management, sales and rapport. Skilled in building customer relationships and understanding customer needs. Strong communication and interpersonal skills for providing superior customer service.
Overview
11
11
years of professional experience
Work History
Key Account Manager
Premium Thai Brands
01.2023 - Current
- Drive sales revenue by identifying and targeting key accounts in the F&B market for boutique spirit brands.
- Managed a portfolio of high-value accounts, ensuring long-term customer satisfaction and retention.
- Built and maintained strong client relationships to drive business growth.
- Negotiated favorable contract terms with clients, securing competitive offers.
- Collaborated with marketing team to create effective promotional partnerships, enhancing brand visibility within key markets.
Wholesale Key Account Manager
Central Food Retail
01.2022 - 01.2023
- Manage the wine import portfolio, distribution, and sales development in the HORECA sector.
- Developed and maintained strong relationships with key clients to ensure long-term business growth.
- Identifying opportunities for expanding product offerings within key accounts.
- Strengthened client relationships through regular communication and effective problemsolving.
- Proactively identified potential issues within key accounts, taking corrective action to prevent loss of business or dissatisfaction.
- Coordinated with internal teams to ensure timely delivery of products and services, meeting client expectations.
Sales Executive
Bootleggers Trading Co.
01.2017 - 01.2022
- Drive sales revenue by identifying and targeting key accounts in the F&B market for boutique spirit brands.
- Engaged with potential customers to foster positive brand image, leading to increased consumer interest.
- Increased positive word-of-mouth referrals through genuine, personalized customer interactions and excellent product knowledge.
- Developed key partnerships, resulting in increased lead generation and cross-selling opportunities.
- Developed lasting connections with industry professionals through networking at conferences, workshops, and other relevant gatherings.
SALES EXECUTIVE
Hopsession
01.2015 - 01.2017
- Drive sales revenue by identifying and targeting key accounts in the F&B market for craft beer brands.
- Optimized sales funnel management, enhancing lead generation and conversion rates.
- Expanded company's reach by establishing partnerships with key industry players.
- Built relationships with customers and the community to promote long-term business growth through effective communication and quick response.
- Participated in industry trade shows to represent company and generate valuable leads for future business growth.
Education
Bachelor of Arts - Hospitality Management
01.2013
Skills
Proficient in English-Thai communication
Client relationship building
Customer loyalty management
Customer rapport
Consultative selling
Adaptability and flexibility
Reliability
Lead and pipeline optimization
Negotiation expertise
Upselling & cross-selling
Event planning & coordination
Vendor liaison
Budget management
Event operation management
Inventory and staff oversight
Fundamental data analysis
Photography
Side Projects
The Concert Nightlife
2019 - Present
- Enlist bars and restaurant in Thailand to be part of a nightlife section of an online ticketing platform to create exposure and revenue for participating venues while promoting the growth of the platform.
- Identified potential partners through thorough market research and networking events, resulting in new business opportunities.
- Enhanced partner relationships by consistently maintaining open lines of communication and addressing concerns promptly.
- Collaborated with cross-functional teams to develop and execute partnership strategies, leading to expanded market reach.
- Managed partner onboarding process, providing comprehensive support during the transition period.
Photographer
2019 - Present
- Experienced in producing visual content across diverse industries, including nightlife, fashion, hospitality, and F&B.
- Skilled in capturing brand identity through event coverage, menu photography, lifestyle shoots, and venue promotion.
Ministry of High
2022 - 2024
- Owner of a cannabis lifestyle brand, focusing on product design, and dispensary operation.
- Grew the customer base through targeted outreach and networking events.
- Streamlined operational processes for improved efficiency and cost reduction.
- Networked with other businesses and customers to increase sales opportunities and contacts.
- Drove company expansion into new markets, increasing overall brand visibility and recognition.
- Developed key operational initiatives to drive and maintain substantial business growth.
Swordfish Guild
2021 - 2022
- Oversaw guild operations, ensuring efficient workflow and alignment with profitability goals.
- Coordinated player activity, training, and recruitment to grow guild membership and competitive success.
- Managed digital asset portfolio within a blockchain-based game, including breeding, trading, and monetization of NFTs.
Timeline
Key Account Manager - Premium Thai Brands
01.2023 - Current
Wholesale Key Account Manager - Central Food Retail
01.2022 - 01.2023
Sales Executive - Bootleggers Trading Co.
01.2017 - 01.2022
SALES EXECUTIVE - Hopsession
01.2015 - 01.2017
San Francisco State University - Bachelor of Arts, Hospitality Management