Sittisak Chaisotthee
National Sales Manager
Samutsakhon
Summary
Over 6 years in managerial level and experienced in sales position for various product types instruments, laboratories instruments, automation, and machinery. Experience in various industries such as Oil&Gas, Petrochemical, Power plant, Pharmaceutical & cosmetic, Food & Beverage, Automotive, Packaging, Sugar & Starch. With the international sales experience especially in South East Asia. Now seeking a position within the sales manager, Sr. sales manager, Business Unit manager, Business development manager possibly with an international perspective.
Overview
14
14
years of professional experience
8
8
years of post-secondary education
1
1
Language
Work History
National Sales Manager
Hanna Instruments (Thailand) Ltd.
04.2024 - Current
- Managed sales programs, supervised 16 sales representatives and evaluated KPIs for promotional opportunities.
- Developed and implemented effective sales strategies and led nationwide sales team members to achieve sales targets.
- Analyzed industry trends to maintain a competitive edge in pricing strategies and product offerings.
- Established a high-performance culture by setting clear expectations, providing ongoing feedback, and rewarding top performers.
- Responsibility to marketing campaign and advertisement for social media media platform.
- Aligned company goals with customer outcomes and increased satisfaction by automating contact management systems.
- Boosted marketing, reviewed pricing strategies and expanded distribution channels to increase sales revenue.
- Maintained financial controls, planned business operations and control expenses while identifying and pursuing opportunities to grow business operations and boost profits.
Regional sales manager
IWK (Thailand) Limited.
07.2023 - 04.2024
- Taking care Thailand and international market South East Asia, South Korea, Pakistan.
- To promote new product to end customers.
- Searching and promote distributor in Vietnam, Malaysia and Philippines.
- Growth potential markets in pharmaceuticals and food industries.
Business Unit Manager
Anton Paar (Thailand) Ltd.
07.2019 - 07.2023
- Control and develop distributor in Thailand, Cambodia, Laos
- To develop strong relationships with key customer in Thailand, Laos, Cambodia and Myanmar
- To penetration potential customers (nonexisting customers) in Thailand, Laos, Cambodia and Myanmar
- Taking care 5 product lines portfolio by achieved sales target as well as increasing sales funnel
- Managed dealer in Laos and Cambodia to increasing sales revenue as well as open new customers
- Managed sales employee and coach employees based on their professional and responsibilities
- Monitoring sales activities and pipeline to achieve annual sales target
- Provide annual sales target/budget
- Control price and sales margin
- Generate marketing campaign and material such as seminar, newsletter, exhibitions & roadshow suit to each industry and product line
- Create activities to promote new products growth strategy as well as focusing industries as per annual plan
- To increase brand royalty with key customers (e.g
- GC, SCG, Dow, iRPC, Coca-Cola, Heineken, GPO) while create brand awareness to potential customer (e.g
- Mitrphol, Lion, Unilever, Henkel, BASF)
- Area responsibility: Thailand, Laos, Cambodia, Myanmar
- Area of industries: Oil&Gas, Petrochemicals, Pharmaceutical & Cosmetic, Power plant, F&B, Chemical, Sugar & Starch
- Achievement & Highlight: Achieved sales target in 2020, 2021 and 2022, Significantly growth in potential area customers such as Pharmaceuticals & cosmetics, Sugar & Starch, Chemical, First product sold in Thailand market, Sales employee achieved their individual sales target, Promotion sales employee to be sales leader
Sales Leader (South East Asia Market)
Schuler (Thailand) Ltd.
07.2017 - 07.2019
- Expand non-existing customer mainly in Thailand, Malaysia, Vietnam, Philippines, and Indonesia
- Managed domestics sales employee and counseled employees based on their abilities
- Managed agent in Indonesia to develop relationships with customers as well ad increasing sales opportunities and order intake
- Analysis market potential in responsible market such as update installbased, catch-up new project investment for OEM and tier 1 customers
- Coordinate with products manager for new machine inquiries
- Coordinate with service engineer team to create service products
- Provide marketing plan
- Area responsibility: South East Asia market especially Thailand, Malaysia, Vietnam, and Indonesia
- Area of industries: Automotive OEM, Tier1-3, Packaging
- Achievement & Highlight: Achieved sales target in 2018 and 140% YTD revenue in 2019, Awarded machine upgrading (Proton; Malaysia) 1 million USD, Awarded rigging & installation support (Vinfast; Vietnam) 2 million USD, Created first order from non-existing customer (GKN Driveline, Summit Adyawinsa, Nissan motor, Crown Bevcan Myanmar)
Sales Engineer (Process Analytics)
Mettler-Toledo (Thailand) Co.,Ltd.
02.2014 - 07.2017
- To achieve annual sales target
- Provide turnkey solution such as water sampling system, gas sampling system
- This is a value-added sales revenue which offer customer for whole system which relevant to instruments required
- To create marketing activities such as seminar, newsletter
- Increasing sales pipeline for new growth product platform to market (in-line gas analyzer)
- In meantime create brand awareness to potential customers
- After sales troubleshooting and support customer training
- Area responsibility: Eastern area of Thailand
- Area of industries: Oil&Gas, Petrochemicals, Power plant, Sugar & Starch
- Achievement & Highlight: 117% individual sales achievement in 2015, 105% in 2016, First person who sold new product platform in Thailand, Delta awarded in 2015 (for sales engineer who sold over than 110% of annual budget)
Product Engineer
Spansion (Thailand) Ltd.
02.2011 - 02.2014
- Qualification new device for testing in production
- Characterization for new device development
- Customer and Engineering Sample support
- Coordinate colleague at Headquarter USA for new product development
- 2011-2012 (Product engineer): First pass yield and Final yield improvement, Test time reduction for more testing throughput, Yield and Quality improvement, Device failure analysis and fabrication experiment for device quality improvement, Simulation the failure from customer to solve the failure then prepare collective action to production, Coordinated with production team to support production planning during high demand period
Education
Bachelor of Science - Applied Physics
King Mongkut's Institute of Technology Ladkrabang
06.2003 - 03.2007
Master of Engineering - Micro Electronics
King Mongkut's Institute of Technology Ladkrabang
06.2007 - 03.2011
Skills
- People management
- Sales strategies
- Team development
- Strategic planning
- Relationship building
- Competitor analysis
- Solution selling
- Strong sales process
- Experience in various industries
- International sales experience
- CRM analysis skills
- Business development
- Sales coaching
- KPI tracking
- Market development
- Strategy management
- Microsoft office
- Salesforce platform
- CRM platform
Industries
- Oil&Gas
- Chemicals
- Power plant
- Automotive
- Food&Beverage
- Pharmaceuticals
- Personal care & cosmetics
- Sugar
Training
- Consultative selling, 01/01/16
- Professional selling skills, 01/01/14
- Six Sigma, 01/01/13
- Advance Microsoft Excels, 01/01/12
Accomplishments
- Collaborated with team of [Number] in the development of [Project name].
- Achieved [Result] by completing [Task] with accuracy and efficiency.
- Achieved [Result] by introducing [Software] for [Type] tasks.
- Supervised team of [Number] staff members.
Timeline
National Sales Manager
Hanna Instruments (Thailand) Ltd.
04.2024 - Current
Regional sales manager
IWK (Thailand) Limited.
07.2023 - 04.2024
Business Unit Manager
Anton Paar (Thailand) Ltd.
07.2019 - 07.2023
Sales Leader (South East Asia Market)
Schuler (Thailand) Ltd.
07.2017 - 07.2019
Sales Engineer (Process Analytics)
Mettler-Toledo (Thailand) Co.,Ltd.
02.2014 - 07.2017
Product Engineer
Spansion (Thailand) Ltd.
02.2011 - 02.2014
Master of Engineering - Micro Electronics
King Mongkut's Institute of Technology Ladkrabang
06.2007 - 03.2011
Bachelor of Science - Applied Physics
King Mongkut's Institute of Technology Ladkrabang
06.2003 - 03.2007
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