Summary
Overview
Work History
Education
Skills
Certification
Languages
Internships
Courses
Timeline
Generic

Sitora Saidova

Sydney

Summary

Accomplished Marketing Manager with a proven track record, enhancing brand visibility and exceeding sales targets through strategic marketing planning and effective digital marketing. Skilled in partnership development and customer segmentation, I leverage market research and analysis to drive growth and customer engagement. Demonstrates exceptional leadership in staff management and CRM.

Overview

3
3
years of professional experience
1
1
Certification

Work History

Marketing Manager

FACTOR
09.2023 - 09.2024
  • Planning, developing and organising advertising policies and campaigns to support sales objectives
  • Advising executives and clients on advertising strategies and campaigns to reach target markets, creating consumer awareness and effectively promoting the attributes of goods and services
  • Coordinating production of advertising campaigns involving specialized activities, such as artwork, copywriting, media scripting, television and film production and media placement, within time and budget constraints
  • Analyzing data regarding consumer patterns and preferences
  • Interpreting and predicting current and future consumer trends
  • Researching potential demand and market characteristics for new goods and services and collecting and analyzing data and other statistical information
  • Supporting business growth and development through the preparation and execution of marketing objectives, policies and programs
  • Commissioning and undertaking market research to identify market opportunities for new and existing goods and services
  • Advising on all elements of marketing such as product mix, pricing, advertising and sales promotion, selling, and distribution channels

Marketing Manager

KPR Solutions
06.2023 - 09.2023
  • Planning, developing and organizing advertising policies and campaigns to support sales objectives
  • Improved customer loyalty by implementing effective email marketing campaigns and personalized offers.
  • Mentored junior team members, providing guidance and support to foster professional growth and skill development within the marketing department.
  • Increased brand awareness by developing and implementing strategic marketing campaigns.
  • Analyzing data regarding consumer patterns and preferences
  • Interpreting and predicting current and future consumer trends
  • Researching potential demand and market characteristics for new goods and services and collecting and analyzing data and other statistical information
  • Supporting business growth and development through the preparation and execution of marketing objectives, policies and programs
  • Commissioning and undertaking market research to identify market opportunities for new and existing goods and services
  • Advising on all elements of marketing such as product mix, pricing, advertising and sales promotion, selling, and distribution channels

Guest Service Agent

Meriton Suites
07.2022 - 05.2023
  • Greet and welcome guests upon arrival with a warm and friendly demeanor.
  • Process guest check-ins and check-outs efficiently and according to hotel procedures.
  • Manage guest reservations, room assignments, and special requests.
  • Handle guest inquiries, complaints, and feedback promptly and professionally, ensuring guest satisfaction.
  • Provide information on hotel amenities, services, and local attractions.
  • Coordinate with housekeeping, maintenance, and other departments to ensure guest needs are met.
  • Process payments, issue room keys, and manage cash handling and credit card transactions.
  • Maintain accurate guest records in the hotel management system.
  • Assist with luggage handling, arranging transportation, and booking excursions or services as needed.
  • Ensure the front desk area is clean, organized, and welcoming at all times.
  • Adhere to all hotel policies, procedures, and safety standards.

Sales & Marketing Coordinator

Fortuna Marketing Agency
03.2022 - 05.2022
  • Exceeded quarterly sales targets consistently by utilizing proven closing techniques during negotiations with potential clients.
  • Strengthened client relationships with regular follow-ups, ensuring timely renewals and upselling opportunities.
  • Established long-term partnerships with key industry influencers that further strengthened the company''s position within the market.
  • Conducted market research to identify trends and competitor strategies, informing adjustments to company offerings accordingly.

Business Consultant

Visotsky Consulting
05.2021 - 02.2022
  • Collaborate with clients to understand their business objectives, target audience, and market position.
  • Develop customized marketing strategies that align with clients' goals and market trends.
  • Analyze current marketing efforts, identifying areas for improvement and growth opportunities.
  • Provide guidance on digital marketing, social media strategies, content marketing.
  • Assist clients in creating effective marketing campaigns, including advertising, branding, and promotional initiatives.
  • Monitor the performance of implemented strategies and adjust as necessary to achieve desired results.
  • Advise on marketing technology tools, including CRM, email marketing platforms, and analytics software.
  • Prepare and present detailed reports on marketing performance and recommendations.
  • Stay updated on industry trends and emerging marketing technologies to provide innovative solutions.

Education

BBA - Marketing

SP Jain School of Global Management
Sydney, Australia
04.2022

Skills

  • Digital Marketing
  • Brand Management
  • Strategic Marketing Planning
  • Market Research and Analysis
  • Corporate Communications
  • Partnership Development
  • Customer Segmentation
  • Product Development
  • Competitor Analysis
  • Social Media Marketing
  • Staff Management
  • Customer Relationship Management (CRM)

Certification

Foundation Courses at Westminster University Tashkent

09/2015 - 04/2016

Languages

Russian, Uzbek
Native language
English
Proficient
C2
Turkish
Intermediate
B1

Internships

Marketing Intern at SP Jain 10/2019 - 01/2020

Courses

Marketing in Digital World Online Course 08/2020-09/2020

Timeline

Marketing Manager

FACTOR
09.2023 - 09.2024

Marketing Manager

KPR Solutions
06.2023 - 09.2023

Guest Service Agent

Meriton Suites
07.2022 - 05.2023

Sales & Marketing Coordinator

Fortuna Marketing Agency
03.2022 - 05.2022

Business Consultant

Visotsky Consulting
05.2021 - 02.2022

Foundation Courses at Westminster University Tashkent

09/2015 - 04/2016

BBA - Marketing

SP Jain School of Global Management
Sitora Saidova