I am a small business owner with a background as an experienced professional in sales, marketing, sales forecasting, sales operations planning, and material preparation planning. Skilled in analyzing complex data and presenting insights through effective visualization, skills include leadership, problem-solving, and team building. Past work showcases the ability to overcome challenges, achieve business objectives, and drive growth. After dedicating the past four years to caring for a family member, I am eager to re-enter the workforce and contribute my expertise to make a impact in my next role.
Overview
18
18
years of professional experience
1
1
Certification
Work History
Small Business Owner
Judbaankun online Shop
04.2021 - Current
As the owner of Judbaankun Online Shop, operating across platforms such as Shopee, Lazada, and NocNoc,
Responsibilities integral to the success of my e-commerce business. Duties include:
Platform registration, product selection: consumer demand drives sales across various channels, including social media, campaigns, and promotions.
Including inventory management, packaging, and coordinating with logistics providers to ensure timely and accurate delivery to customers.
Marketing and Planning Executive
Nawaplastic Industries Co., Ltd.
12.2017 - 03.2021
I specialize in gathering and analyzing sales volume forecasts, and preparing cost estimates for the Accounting team’s efficiency.
My role focuses on aligning demand forecasts with supply capabilities, and conducting material preparation to achieve a sales volume of more than 1,000 million baht in vinyl construction materials.
I confirm that the right materials are available at the right time for production, lead time, and quality, while managing seamlessly and processing for the end customer demand.
Collect the demand forecast from all sales channels to provide an estimated revenue and cost 18-month report (weekly, monthly, quarterly, yearly, medium-term plan).
Break down the BOM in hand for the project into the required raw materials, including each type, quantity, and conduct material for each SKU.
Forecast for own production parts and sourcing parts. Plan for material purchases. Consider MOQ, lead time, safety stock, and inventory buffering to avoid over-purchasing and ensure you order the right quantities.
Ensure efficient production with the manufacturing team that closely matches actual customer demand, adjusting production schedules in real-time to respond to changes in customer demand and material availability.
Oversee, monitor, and improve inventory management to maintain optimal inventory levels to meet customer demand. Set up FSN (Fast-Slow-Non-moving) classification, aging inventory report, stockout, and overstock rates. Reduce stock keeping and increase space to avoid overstocking while ensuring safety stock is available to prevent stockouts.
Adjusting the status of all materials in a warehouse and labeling inventory based on their current relevance and usability, such as continued material, discontinued material, and new material, secures that your warehouse is well-organized and aligned with operational needs.
Retails Window and Door Business Manager
Nawaplastic Industries Co., Ltd.
11.2013 - 11.2017
I have been selected as the leader (50 subordinates) for the new business, Windsor's window into the B2C market. The team, under the leadership of the newly appointed American GM, who was specially recruited from the USA by the esteemed executives of SCG, will establish a new business platform focusing on the Replacement Window
Key responsibilities include:
Achieving a sales target of 60 million THB per year for replacement windows.
Controlling all aspects of workforce management, I managed three main functions: Sales led a team of 10 professional salespeople. Warehouse: Supervised a team of five staff members. Installation: Directed a team of 32 installers.
Developing pricing strategies, overseeing sales commission structures, and ensuring all facilities are well-maintained, marketing communication functions, proposing the campaigns, and proposing the sales tools.
Interacted with customers and vendors to solve various problems.
Opportunity Seeker /Researcher in Business Development Unit
Nawaplastic Industries Co., Ltd.
06.2012 - 10.2013
Led initiatives to identify and explore research and analysis on strategies for new growth opportunities within the PVC business sector.
Developed and presented new business alternatives and proposals to the management team for strategic consideration.
I conducted both qualitative and quantitative research, managing all research aspects without external agencies.
Skilled in moderating focus groups to gather insights, ensuring effective and meaningful discussions.
Sale Executive (Project Sale)
Nawaplastic Industries Co., Ltd.
07.2010 - 05.2012
Responsible for window and door, and wood composite products, driving sales growth and market presence.
Managed relationships with prominent developers and real estate clients, including Pruksa, AP Thailand, Property Perfect, Siam Future Development, DWP, and others
Introduced initial trials of our Window & Door and Wood Composite products with new clients for long-term partnerships
Marketing Executive (Non Window Product)
Nawaplastic Industries Co., Ltd.
03.2008 - 07.2010
Coordinated with our channel sales team, listened to sales team requirements, and created sales tools to help increase selling in the channel, such as mock-ups, shop displays, banners, billboards, events, and promotion plans.
Responsibility for importing high-end rain gutters from Sekisui, Japan, and handling all product procedures, including making the mat code, setting costs, prices, brochures, and installation guides, until they are ready to sell in our channel.
Visiting the dealer, analyzing the market situation, creating a marketing plan, setting a marketing budget, and monitoring the market budget.
Export Development Sales Coordinator
Rockworth Public Co., Ltd.
02.2007 - 02.2008
Supported dealers in Dubai with assistance to drive incremental sales, and strengthen market presence.
Managed Bill of Materials (BOM) orders, provided product technical guidance, and coordinated order shipments, ensuring seamless communication and timely follow-up with international dealers via email.
Coordinated and finalized sales proposals to complete purchases.
Education
Master of Business Administration - Marketing
Ramkhamhaeng University
01.2005
Bachelor of Business Administration - Money and Banking
Ramkhamhaeng University
01.2002
Skills
Demand Planning
Microsoft Excel Data Analysis
Microsoft PowerPoint
Supply Chain
Strategic Thinking
Waste Management
Warehouse Management
Financial analysis
Sales forecasting
Sales process
Certification
Operational Excellent / New Product Development Process, SCG Quality Development Center, Current
Business Concept Development for Manager, SCG, Current
Languages
English
Timeline
Small Business Owner
Judbaankun online Shop
04.2021 - Current
Marketing and Planning Executive
Nawaplastic Industries Co., Ltd.
12.2017 - 03.2021
Retails Window and Door Business Manager
Nawaplastic Industries Co., Ltd.
11.2013 - 11.2017
Opportunity Seeker /Researcher in Business Development Unit
Nawaplastic Industries Co., Ltd.
06.2012 - 10.2013
Sale Executive (Project Sale)
Nawaplastic Industries Co., Ltd.
07.2010 - 05.2012
Marketing Executive (Non Window Product)
Nawaplastic Industries Co., Ltd.
03.2008 - 07.2010
Export Development Sales Coordinator
Rockworth Public Co., Ltd.
02.2007 - 02.2008
Master of Business Administration - Marketing
Ramkhamhaeng University
Bachelor of Business Administration - Money and Banking
Ramkhamhaeng University
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