Rachata Machaiya

• Conceptualized and deployed enhanced product features and optimized implementation for use in marketing strategies.
• Established criteria for each milestone within product roadmap as means to measure developmental progress.
• Compiled product and customer data to generate informed profit projections.
• Monitored market trends and competitor performance to update promotional strategies.

• Conceptualized brand identity and developed unique accompanying graphic style and tone for use in communications.
• Planned, implemented and tracked sales and marketing strategies to promote brand products.
• Coordinated innovative strategies to accomplish marketing objectives and boost long-term profitability.

• Take care of AIS operator customers about selling in and out, and solving various problems in terms of sales, competitors, including product stock, by having to contact a variety of departments
• Secured high-value accounts through consultative selling, effective customer solutions and promoting compelling business opportunities.

• Taking care of a team of modern-trade customers who are new customers who have never sold smartphone products before, so they have to start from taking account managers that take care of that channel
• To present products Product placement, find sales staff, and set incentives to drive sales for our own products as much as possible
• And keep solving problems received from customers, including supporting the younger account managers within a few months was able to lead the modern-trade team to achieve sales beyond the target set by the company.

• The main task is to take care of the mobile brand received from the company
• To sell in various branches of true shop and must follow the stock of every shop to have enough sales Including the need to design competitive promotions for our products to compete with competitors that are operators alike
• By the way, every step is based on situation analysis and risk assessment of our promotions and The main competitor.

• Manage mobile brands oppo, vivo, samsung, accessories by ordering enough products to sell
• And manage aging products
• At that time, Mlink had 11 shops, so it was not difficult to manage
• And there is also an experienced team to make the work come out according to the goals set.

• Meet with customers to present ricoh copiers and solutions that the company has
• The team will be divided according to the size of the customer's paper usage
• The assigned customers are hotels, hospitals, small companies
• And can achieve 80% sales

Forecast and negotiation with Apple Headquarters in Thailand for more product to our sell team. that's when not enough i'll allocate by myself relate sell-out tracking in last 3 Month.