Prattana Sutti
Digital Business Development & Marketing
Ayutthaya
Summary
To secure the position of Head of Digital Business Development & Partnership, leveraging my extensive educational background and practical experience to drive innovation and create captivating digital marketing strategies. Passionate about utilizing exceptional interpersonal skills, adaptability, and customer-centric mindset to collaborate effectively with teams and deliver outstanding results.
Accomplished Development Manager with innovative leadership style and expertise in brand positioning strategies. Outstanding sales and marketing talents to manage product-related budgets. Great influencing and communication strengths.
Overview
13
13
years of professional experience
Work History
Digital Business Development & Partnership
Keha Sukpracha Company (Limited)
01.2023 - Current
- Partnering with interesting and valuable product and service to provide in online market
- Plan for online marketing, event marketing and sell structure for new product and service
- Manage the team to coordinate and communicate with all staff and leader in the company about Digital Economy for UX journey
- Plan and provide idea to create website and application (UX/UI) for developers to deploy
- Control and provide idea to fulfill K-HA resident's need to earn the best result
- Be the consult and leader for new generation digital team
- Be the TA consult for Digital Marketing Co-Operative Education and Bootcamp
- Monitor all brand process and lead the team to the right way.
Head of Managing & Customer Relations
CPF Food research & development Center Ayutthaya
02.2020 - 12.2022
- Be the representative to welcome customers and visitors, manage team to make most impression for all visit
- Create premium product brand from research team to sell in niche online market
- Plan marketing events and sell structure for new product
- Manage the team to coordinate with all staff and leader of RD center and Pilot plant to make trial production and monitoring for potential
- Control and provide idea to fulfill employee's need and mood to earn the best result
- Be the consult for new generation dream team
- Monitor all brand process and lead the team to the right way.
Drop Supervisor, Product Development
Pandora Production Co., Ltd.
06.2018 - 01.2020
- Create and control process for new jewelry product under the brand 'PANDORA'
- Discuss with designer and planner to clarify what customer needed along with best quality
- Manage and control to distribute Mock-up sample and get approval from designer
- Coordinate with all staff and leader of factory to make a mass production and provide relate information about new product
- Prepare production package, control lead time and cost of each item
- Join and work with engineer to create new technique
- Monitor all brand process and lead the team to the right way.
Senior AE
Jewelry Planet Co., Ltd
04.2018 - 06.2018
- Create new product of High-End jewelry under the brand 'David Yurman'
- Distribute mock-up product and control production to complete on time
- Join and work with engineer to create new technique
- Guide and control team to monitor all process and timeline
- Coordinate activities both within the organization and outside
- Coordinate works assigned and comment from designer and planner.
Assistant to Managing Director
Sirikhun Seafoods Co., Ltd
02.2018 - 04.2018
- Responsible for and acted as lead in coordinating the activities
- Coordinate activities both within the organization and outside
- Coordinate works assigned by the MD to each employee case by case
- Creating marketing campaigns and working with the company's external PR agency to see them executed
- Survey and assessment of marketing in each retail branch
- Prioritize and be able to solve unexpected problems at the beginning.
Novelties Officer (Product Development)
Marigot Jewellery Thailand (Swarovski Group)
04.2014 - 09.2017
- Create new product of fashion jewelry under the brand 'SWAROVSKI' as a collection management
- Discuss with designer and planner to clarify what customer needed along with best quality
- Distribute mock-up product and prepare document to all global warehouses on time
- Coordinate with all staff and leader of factory to make a mass production and provide relate information about new product
- Prepare production package and calculate lead time of each item
- Join and work with engineer to create new technique.
Public Relations Officer
Khao C.P. Co., Ltd (Nakhon Luang Rice Factory)
01.2011 - 03.2014
- Welcome customers and visitors, take them to tour around the site, and present production process and general data about the factory at the conference room
- In 2012-2013, Welcome Commissioner-General and Deputy Commissioner-General
- Welcome Commander-in-chief, Royal Thai Navy
- Welcome Prime Minister of Thailand and Vietnam
- Welcome President of Myanmar
- Welcome Ambassador Extraordinary and Plenipotentiary of Spain
- Coordinate with leaders of the visitors and traders to prepare readiness (room reservation, food, resources, etc.) and provide related information
- Arrange activities to strengthen relationship of staff officers such as 'Happy Workplace's activity
- Coordinate with government sectors and external organizations
- Control online reservation of the conference rooms
- Create and manage Facebook fan page of the organization as one of the powerful media sources to publish news and movements to staff officers and general people who are interested in the company.
Education
Bachelor of Science - Political Science
Ramkamhaeng University
Bangkok, Thailand 04.2001 -
Skills
4 years of experience in public relationsundefined
Awards
Best Team Leader from Marigot (Swarovski Group) In 2016
Training
Safety Officer Supervisor Level from Khao C.P. Co., Ltd. In 2013
Entry Leader from Khao C.P. Co., Ltd. In 2014
Safety Supervisor Level from Marigot (Swarovski Group) In 2014
Safety Management Level from Pandora Production Co., Ltd. In 2018
Safety Management Level from Keha Sukpracha Co,. Ltd. In 2023
TikTok for Business and Neuro Marketing from Digital Tips In 2023
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
Try again. Fail again. Fail better.
Samuel Beckett
Timeline
Digital Business Development & Partnership
Keha Sukpracha Company (Limited)
01.2023 - Current
Head of Managing & Customer Relations
CPF Food research & development Center Ayutthaya
02.2020 - 12.2022
Drop Supervisor, Product Development
Pandora Production Co., Ltd.
06.2018 - 01.2020
Senior AE
Jewelry Planet Co., Ltd
04.2018 - 06.2018
Assistant to Managing Director
Sirikhun Seafoods Co., Ltd
02.2018 - 04.2018
Novelties Officer (Product Development)
Marigot Jewellery Thailand (Swarovski Group)
04.2014 - 09.2017
Public Relations Officer
Khao C.P. Co., Ltd (Nakhon Luang Rice Factory)
01.2011 - 03.2014
Bachelor of Science - Political Science
Ramkamhaeng University
04.2001 -
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