Summary
Overview
Work History
Education
Skills
Training
Section name
Timeline
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Pratchaya Choomeuang

Pratchaya Choomeuang

Executive Assistant Manager
Bangkok

Summary

I have over 20 years of experience in the hospitality industry, with a strong focus on operations and guest service excellence. As an Executive Assistant Manager, I have overseen key departments including Front Office, Housekeeping, Gardening, Food & Beverage, and Engineering. My role involved driving operational efficiency, maintaining high guest satisfaction, leading cross-functional teams, and supporting the General Manager in strategic planning and daily hotel management.

I’ve also played a key role in pre-opening planning, staff training, SOP development, and project implementation, contributing to consistent service quality and operational success.

Overview

29
29
years of professional experience

Work History

Executive Assistant Manager

Rayavadee Resort
06.2023 - Current

Main Responsibilities:

  • Oversee daily hotel operations, including the Front Office, Housekeeping, Food and Beverage, and Engineering Departments.
  • Monitor guest satisfaction LQA scores, and implement service improvement initiatives.
  • Work closely with the General Manager in implementing strategic plans and managing departmental budgets.
  • Supervise the Head of Department, staff performance, and conduct regular team training and evaluations.
  • Set an action plan and KPI for the head of each department to achieve company goals.
  • Evaluates the job performance of each department.
  • Renovation action plan and yearly project implement.
  • As well as working very closely with the Engineering Department, Accounting Department, Business Department, Human Resource Department, and Estate Department while ensuring.
  • Adherence to brand standards, financial objectives, and company policies.


Participates in the sections as of details.

Front Office Department: Guest experience, Ton Hong (butler), bellman, driver.

Transportation: Luxury cars and speedboats.

Housekeeping Department: Room maid, Boy, Public, Florist and Laundry.

Gardening Department: Gardener, landscape, delivery team

Food & Beverage Department: with four restaurants and bars.

Engineering Department: Carpenter, Electrician, Pool Team, IT Hotel program, development, and upgrade the project.

Quality Assurance: Ensure cleanliness standards in all areas in collaboration with the housekeeping team.

Responsibilities Overview.

Business Plan and Strategy: Develop annual business plans.

Staffing and manning: Manage staffing plans for operational efficiency.

Capex and Renovation: Oversee Capex, FF&E, and annual renovation plans.

Financial Analysis: Analyze the P&L and revenue report.

Executive Reporting: Prepare performance reports.

Guest Feedback: Respond to reviews on OTA channels and the hotel website.


Additional Responsibilities:
My role has progressively expanded to include the management and strategic oversight of multiple additional projects, demonstrating my capacity for leadership, adaptability, and cross-functional coordination as below
• Sustainable Project Management: Spearheading ecofriendly practices and sustainability initiatives.
• Safety Committee Management: Actively involved in maintaining
and improving workplace safety standards.
• Secretary of the Staff Welfare Committee: Supporting employee
well-being and engagement initiatives.
• Energy-Saving Project Consultation: Providing strategic advice to
enhance energy efficiency across properties.
• Authorization for Material Control System and Standard Hotel

Rooms Division Manager

Pre Opening Baba Beach Club Hua Hin by Sri Panwa
05.2017 - 05.2023

Pre-Opening Phase:

Pre-opening: Hotel lobby, Beachfront Suite, Luxury Pool Villa.

Pre-opening: Cool spa and Wellness Clinic.

Pre-opening: New restaurant, Habita Building Pool Suite, and Penthouse.

Pre-opening : Fitness and Function room


• Collaborate with project and design teams to ensure operational requirements are met in Front Office, Housekeeping, and Guest Services areas.
• Develop departmental Standard Operating Procedures (SOPs), job descriptions, service flows, and checklists in line with brand and service standards

• Recruit, onboard, and train the rooms division team members.
• Set up PMS (Property Management System), telephony, key card system, and all guest-facing technol
• Coordinate procurement of departmental equipment, amenities, uniforms, and supplies.
• Liaise with Sales and Marketing for room inventory setup and operational support during the launch.

• Create pre-opening training plans, soft-opening programs, and simulation scenarios to ensure readiness.

• Ensure all safety, fire, and hygiene standards are implemented in guest areas.

Post-Opening Phase:
• Manage and lead the Front Office, Housekeeping, Concierge, and Laundry teams.

• SHA Plus & COVID-19 Management: Ensuring compliance with SHA Plus standards and implementing effective COVID-19 safety protocols.
• Ensure smooth daily operations and exceptional guest Experiences across all touchpoints.
• Monitor departmental budgets, control costs, and drive efficiency.
• Analyze guest feedback and implement corrective actions for continuous improvement.
• Lead performance reviews, coaching, and ongoing team development.
• Report to the General Manager on departmental KPIs, guest satisfaction, and operational matters.
• Uphold health and safety regulations, data privacy, and brand standards at all times. Manage and lead the Front Office, Housekeeping, Concierge, and Laundry teams.
• Ensure smooth daily operations and exceptional guest experiences across all touchpoints.
• Monitor departmental budgets, control costs, and drive efficiency.
• Analyze guest feedback and implement corrective actions for continuous improvement.
• Lead performance reviews, coaching, and ongoing team development.
• Enhanced communication between departments by holding regular cross-functional meetings to discuss operational challenges and improvements.

Front Office manager

Sri Panwa Resort and Spa
10.2011 - 01.2017
  • Participates in the selection of front office personnel.
  • Trains, cross-trains, and retrains all front office personnel, determine the training program, and prepare an annual training plan.
  • Schedules the front office staff.
  • Supervise workloads during shifts.
  • Evaluates the job performance of each front office employee.
  • Maintains working relationships and communicate with all departments.
  • Maintains good relationship with guest and staff.
  • Verifies that accurate room status information is maintained and properly communicated.
  • Handling guest complaints professionally.
  • Ensures high standards of service at all time.
  • Maximizes occupancy and average room rate at all time.
  • Coordinates with Maintenance, Housekeeping to updating the room status and ensure that there is a maximum number of room available for sales at a given time.
  • Observes and analyzes competitive hotels.
  • Closely coordinates room availability with Business Development Department.
  • Reviews arrival lists and pre-set the VIP guests with Hotel Manager and General Manager.
  • Work with reservation to assist the control of opened and closed dates, availability and condition of rooms and guest arrival patterns.
  • Analyzes revenue and expenses results monthly.
  • Assists in recruiting and selecting associate.
  • Ensure daily Log-book is maintained.
  • Reports to the Manager on duty regarding to unusual events (revenue, Occupancy and guest complaints).
  • Holds monthly staff meetings with minutes taken and submitted to concerned persons.
  • Develops employee recognition programs for his/her operating areas.
  • Complies with the hotel policies and standards.
  • Acknowledge and screens daily work schedule.
  • Attend daily head department meeting.
  • Attend Monthly P&L department meeting.
  • Conducts the daily briefing for the department.
  • Administer personnel action on levels & overtime requests, disciplinary actions and commendation.
  • Identifies and solves problems in a professional manner.
  • Knows and understands the job description of all positions in his/her department and beware of others.
  • Know and understands policies relating to his/her department and others.
  • Checks and improves all service standards established by the company.
  • Supervises staff activities to maximize revenue and minimize costs.
  • Provides assistance to the staff when required during peak periods.
  • Maintains grooming stands for all staff.
  • To be a good sales person to promote hotel’s image and businesses.
  • Participates in community projects or activities in order to promote the hotel’s image and cooperation to improve community relationship.
  • Coaches and counsels, all staff when applicable.
  • Evaluate objectively the performance of staff in his/her responsibilities.
  • Provides training to all staff in his/her department regularly.
  • Motivates staff to grow within the company.
  • Reports to Hotel Manager and General Manager, works closely with other department heads to ensure a maximum guest satisfaction is delivered.
  • Coordinates with other manager to ensure smooth operations and all activities of the hotel.
  • Wears the proper uniform at all time. Requires all front office employees to be proper uniforms at all time.
  • Upholds the hotel’s commitment to hospitality.

Front Office Manager

Novotel suvanabum hotel
06.2009 - 09.2011
  • Training set for all staff to achieve hotel performance
  • Handling Guest complaint, recovery and turn to delight
  • Handling fast check in and check out guest.
  • Resolving any problem to be delight for all guests.
  • Giving all information for guest and recovery guest needs.
  • Up selling room for next room type.
  • Meeting and Briefing to HOD at Morning brief if any VIP arrival, Highlight.
  • Welcoming and servicing all guests contact for one stop service.
  • Recovery and feedback if any guest comment during stay

Front Office Manager

Pimalai Resort and Spa Krabi
11.2007 - 05.2009
  • Training set for all staff to achieve hotel performance
  • Handling Guest complaint, recovery and turn to delight
  • Handling fast check in and check out guest.
  • Resolving any problem to be delight for all guests.
  • Giving all information for guest and recovery guest needs.
  • Up selling room for next room type.
  • Meeting and Briefing to HOD at Morning brief if any VIP arrival, Highlight.
  • Welcoming and servicing all guests contact for one stop service.
  • Recovery and feedback if any guest comment during stay

Duty Manager

Shangri-la Hotel Bangkok
10.2005 - 10.2007
  • Handling Guest complaint, recovery and turn to delight
  • Handling fast check in and check out guest.
  • Resolving any problem to be delight for all guests.
  • Giving all information for guest and recovery guest needs.
  • Up selling room for next room type.
  • Briefing to Manager at Morning brief if any VIP arrival, highlight
  • Welcoming and servicing all guests contact for one stop service.

Business Center Manager

Shangri-la Hotel Bangkok
10.2004 - 09.2005
  • Make Employee Loyalty by
  • Used employee training and Development and maximizes the potential of employee through training programs.
  • Assists employees to understand their career growth and potential.
  • Maintains a high-performance environment within the department.
  • Work Environment
  • Creates a positive and relaxed working environment.

Guest History Manager

Shangri-la Hotel Bangkok
09.2003 - 09.2004
  • Welcoming and servicing all guests contact for one stop service.
  • Handling royalty customer complaint.
  • Resolving any problem to be delight for all guests.
  • Giving all information for guest and recovery guest needs.
  • Briefing to Manager at Morning brief if any VIP arrival

Chief Reception

Shangri-la Hotel Bangkok
09.2000 - 08.2003
  • Briefing to staff on shift daily and finding information and details of all Guest arrival.
  • Briefing and co-ordinate with another department concerned about guest Arrival if any need.
  • Discussing with manager how to well prepare for guest & all VIP check in.
  • Up selling room for next room type.

Chief Tour Coordinator

Shangri-la Hotel Bangkok
02.1997 - 09.2000
  • Briefing with manager daily about over all event everyday and come Back to briefing with tour coordinator and distributed job daily.
  • Forces group arrival by weekly and briefing with all staff in department
  • Making Schedule work shift of Tour Coordinator
  • Summary total room night of group weekly
  • Welcome guest, coordinated, resolve problem when group check in and Check out.
  • Making decision, solve problem upon group in house or on functions
  • Meeting and making deal with Client, Hotel, Events Company.
  • Summaries group invoice present to client with method of payment.
  • Summaries group expenses and final invoice send to Accounting Dept.

Tour Coordinator

Shangri-la Hotel Bangkok
02.1996 - 01.1997
  • Check correspondence for daily group confirmed and pending.
  • Coordinated and confirmed with client by e-mail for each information.
  • Coordinated with Event Company and hotel, restaurant when group confirmed.
  • Arranged and confirmed every concerned when group confirmed (3 weeks before group coming) such as transportation, tour guide, all Meals, hotel, events.
  • Do contract and Invoice send to client for group deposit and payment policy.

Education

Bachelor of Business Administration Degree - Hotel and Tourism Management Major

Payap University
Chiang Mai Province
01.1994

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Kanrayani Sritammarat School
Nakornsrithammaraj Province
01.1991

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Srirat School
Nakornsrithammaraj Province
01.1986

Skills

Leadership and Team ManagementGuest Experience & Customer Relation ManagementProblem-Solving and Decision-MakingCommunication and Interpersonal Skills

Training

  • May 2005 – August 2005 Management Training Program at Shangri-la Academy School in Beijing
  • February 2005 – April 2005 Management Team to converts Fidelio program to Opera Program
  • June 2004 – January 2005 Division Trainer, train all department concern to achieve hotel business goal

Section name

My work experience with the hotel management over 20 years since 1997 – Current as per below reference

Timeline

Executive Assistant Manager

Rayavadee Resort
06.2023 - Current

Rooms Division Manager

Pre Opening Baba Beach Club Hua Hin by Sri Panwa
05.2017 - 05.2023

Front Office manager

Sri Panwa Resort and Spa
10.2011 - 01.2017

Front Office Manager

Novotel suvanabum hotel
06.2009 - 09.2011

Front Office Manager

Pimalai Resort and Spa Krabi
11.2007 - 05.2009

Duty Manager

Shangri-la Hotel Bangkok
10.2005 - 10.2007

Business Center Manager

Shangri-la Hotel Bangkok
10.2004 - 09.2005

Guest History Manager

Shangri-la Hotel Bangkok
09.2003 - 09.2004

Chief Reception

Shangri-la Hotel Bangkok
09.2000 - 08.2003

Chief Tour Coordinator

Shangri-la Hotel Bangkok
02.1997 - 09.2000

Tour Coordinator

Shangri-la Hotel Bangkok
02.1996 - 01.1997

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Kanrayani Sritammarat School

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Srirat School

Bachelor of Business Administration Degree - Hotel and Tourism Management Major

Payap University
Pratchaya ChoomeuangExecutive Assistant Manager