Nichapa Wilaiwas

Handled procurement and supplier sourcing (EN-TH) for clients across Asia, Europe, and the U.S., researching, contacting, and negotiating with vendors to secure the best value. Conducted compliance research and prepared trade documentation (BL, CI, PL, CO) to ensure smooth international shipping and accurate reporting. Coordinated projects directly with business owners and directors, managing supplier communications, delivery tracking, and procurement schedules to keep everything on time and within budget.

Led contractor research and selection for construction-related projects, creating cost comparison sheets and negotiation summaries that simplified decision-making. Delivered in-depth market research and competitive analysis for clients expanding into new regions, including pricing strategies, competitor evaluation, resulting in actionable insights for growth.

Optimized workflows for entrepreneurs and SMEs by implementing organized procurement systems, clear communication structures, and automated reporting templates. Provided bilingual (EN-TH) communication support, drafting and translating business emails, purchase orders, and project updates , bridging the gap between global teams and local suppliers.

Managed backend administrative tasks such as data entry, document organization, and supplier database maintenance, Oversaw logistics coordination, monitored shipping schedules, and provided clear, real-time updates to ensure smooth delivery operations.

Additionally, supported affiliate product and marketing research for small business owners, analyzing trends and profitability to identify high-potential products. Currently studying automation tools (Zapier, ClickUp) to further enhance operational workflows, reduce repetitive tasks, and scale business efficiency.

Providing professional-level support for international businesses in the U.S. and Europe.

• Plan, create, and publish short-form video content across TikTok, Instagram Reels, and YouTube Shorts - with a focus on aesthetic lifestyle, wellness, healthy routines, and real product use.
• Specialize in product review storytelling with a soft, natural tone that resonates with audiences while aligning with brand and affiliate goals.
• Handle end-to-end content production: scripting, voiceover (Thai & English), filming, editing, adding overlays/subtitles, and managing a consistent posting schedule.
• Execute visually cohesive video series such as 'daily vlogs,' '7-day recipe routines,' and seasonal product features.
• Integrate affiliate products naturally into content with an emphasis on authenticity and visual appeal.
• Collaborate with TikTok Shop and Shopee Affiliate platforms to select relevant products, optimize product links, and track content performance.
• Fluent in both Thai and English, skilled at writing captions, engaging audiences, and tailoring content formats to platform algorithms for maximum organic reach.
• Boosted brand engagement by creating compelling social media posts and campaigns.
• Optimize website content for SEO, leading to increase in organic traffic and higher visibility in search engine results.
• Enhanced reader engagement with well-researched blog posts, incorporating SEO best practices to improve search rankings.
• Streamlined content production workflow with project management tools, improving team efficiency and reducing time to market for new content pieces.

• Hosted live interactive streams on platforms including Vibie, Tango, and TikTok Live, focusing on lifestyle conversation, light entertainment, and emotional engagement.
• Built and maintained a loyal viewer base through friendly, approachable energy and consistent on-camera presence.
• Managed real-time viewer interactions, answered questions, moderated live chats, and adapted content dynamically to trends and audience mood.
• Specialized in soft-toned, cozy livestreams with a lifestyle feel - creating a sense of connection and positivity.
• Fluent in Thai, with conversational English used for welcoming international viewers.
• Gained hands-on experience in self-presentation, digital communication, and audience retention strategies in competitive livestream platforms.

• Built and operated a full-service artisan bakery and beverage brand from the ground up.
• Oversaw all aspects of business operations - from product development and brand identity to supply chain, production, customer service, and digital marketing.
• Crafted and refined a full menu of baked goods including premium cheesecakes, soft cookies, custom birthday cakes, and signature flavored teas.
• Personally developed recipes, performed quality testing, and adjusted based on market feedback to ensure taste, consistency, and product-market fit.
• Designed the brand identity including logo, labels, customer touchpoints, and packaging in a cozy, premium lifestyle aesthetic.
• Selected sustainable, visually cohesive packaging materials aligned with brand values and customer expectations.
• Researched and sourced quality ingredients and packaging from multiple suppliers.
• Managed daily production, packaging, and fulfillment processes - ensuring hygiene, consistency, and on-time delivery even during peak periods.
• Set up and managed multichannel sales via Facebook Page, GrabFood, and LINE MAN.
• Integrated customer order system via LINE Official Account, providing seamless communication and personalized service.
• Created social media content and ran targeted Facebook Ads.
• Planned and executed seasonal campaigns, product launches, and promotions, resulting in high engagement and customer retention.
• Designed and maintained internal systems for inventory management, ingredient planning, cost control, and sales tracking.
• Handled all customer service, invoicing, and daily reporting with attention to accuracy, clarity, and timeliness.

• Launched and operated Chimingo, a hand sanitizer brand developed during the early COVID-19 outbreak.
• Managed all aspects of product development, branding, production, packaging, and online distribution - with a strong focus on speed, quality, and customer trust.
• Formulated and tested hand sanitizer formulas in collaboration with local manufacturers.
• Ensured quality standards, alcohol concentration compliance, and skin-friendly ingredients.
• Created the Chimingo brand identity, logo, and product label designs.
• Selected functional, attractive packaging suited for everyday carry and retail display.
• Coordinated production timelines with suppliers and manufacturers.
• Oversaw bottling, labeling, and hygiene compliance during packaging.
• Built Facebook page and online presence for B2C and B2B marketing.
• Managed inquiries, fulfilled orders, and handled customer service personally.
• Ran Facebook Ads and used influencer seeding to boost visibility and credibility.
• Managed supply chain for raw materials and packaging.
• Organized inventory tracking, fulfillment logistics, and customer deliveries.
• Implemented efficient operational processes to optimize productivity and resource allocation.
• Delivered exceptional customer service by addressing client concerns promptly and effectively resolving issues.
• Negotiated favorable contracts with suppliers, reducing costs while maintaining product quality.
• Conducted target market research to scope out industry competition and identify advantageous trends.
• Oversaw financial management activities such as budgeting, forecasting, and cash flow monitoring for improved financial stability.
• Maximized profitability, carefully managing budget allocations and cutting unnecessary expenses.
• Analyzed industry trends and tracked competitor activities to inform decision making.

• Served as the primary point of contact for students and parents at a private music academy.
• Managed front-desk operations, course registrations, and student onboarding.
• Provided personalized course recommendations, coordinated class schedules, and arranged makeup lessons with instructors.
• Maintained accurate student records and tracked attendance.
• Handled tuition invoicing, receipt documentation, and payment follow-ups.
• Responded to inquiries via LINE, phone, and in person with a professional and courteous manner.
• Also supported school PR activities such as event coordination, parent communication, and creating student engagement materials.
• This role strengthened my customer service, administrative coordination, and interpersonal communication skills in a high-trust educational environment.

• Worked full-time night shifts while attending university, serving as the front-desk receptionist at a busy full-service restaurant.
• Responsible for managing guest arrivals, table reservations, and smooth coordination with waitstaff during late hours.
• Greeted and seated walk-in customers, handled reservation systems, and provided clear information about the menu, promotions, and special requests.
• Maintained a welcoming and organized front-of-house environment, even during peak late-night service.
• Managed booking confirmations, answered guest inquiries over the phone and in person, and ensured efficient communication between guests and service teams.
• Helped resolve minor issues calmly and professionally while maintaining high customer satisfaction.
• This role strengthened my multitasking, communication, and time-management skills under pressure - especially balancing academic responsibilities and night-shift work.
• Greeted incoming visitors and customers professionally and provided friendly, knowledgeable assistance.
• Maintained a well-organized reception area with updated materials, contributing to a welcoming environment for visitors.