Natthawath Thongchan
Clinic/Ads Optimization
Wang Thonglang,10
Summary
A versatile and results-driven professional with a strong background in Digital Marketing, Content Production, and Brand Management. Proven track record in managing advertising budgets of over 2.7M THB per month for beauty clinics and leading end-to-end content creation for innovative platforms like "The Rich Man" podcast. Expert in integrating creative design with data-driven SEO and advertising strategies to drive business growth.
Overview
7
7
years of professional experience
2
2
Languages
Work History
Ads Optimizer
Huakathi Marketing Co., Ltd.
12.2024 - Current
- Managed 15 beauty clinics with a total monthly budget exceeding 2.7M THB.
- Adapted clinic requirements into actionable, high-efficiency marketing plans.
- Problem-solved to ensure all client KPIs and expectations were met.
- Executed targeted ad campaigns to boost sales and brand awareness.
- Lead direct client consultations and strategic planning sessions.
- Formulated ad strategies and crisis management plans to improve sales conversion.
- Designed unique promotional contests tailored to individual clinic profiles.
Maintain a Channel on YouTube
09.2023 - 06.2024
- The Rich Man Podcast | Full-Scale Content Producer
- Post-Production: Professional video editing and custom thumbnail design.
- Growth & SEO: Optimized channel visibility through targeted keyword research and strategic naming.
- Copywriting: Authored articles, scripts, and promotional content tailored to the brand's voice.
- Operations: Managed all back-end channel tasks and publishing workflows.
affiliate marketing
08.2022 - 08.2023
- Content Ideation: Brainstorming and developing creative themes.
- Visual Sourcing & Design: Selecting and editing imagery to align with brand identity.
- Professional Copywriting: Crafting captions that drive engagement and sales.
- Social Media Management: Planning, scheduling, and publishing posts across platforms.
- Ad Management: Setting up and managing paid advertising campaigns.
Selling Local Products on the Platform.
07.2021 - 09.2022
- Creative Direction: Leading the design and aesthetic of the woven plastic basket line.
- Logo & Graphic Design: Developing brand identity and promotional visuals.
- Product Photography: Shooting and editing high-quality product images for e-commerce.
- Merchandising: Researching and developing new product ideas to meet market trends.
Make a YouTube Car Trip
07.2019 - 09.2021
- Filming & Post-Production: Professional video shooting and editing.
- Visual Design: Custom high-CTR thumbnail creation.
- SEO & Uploading: Title, description, and keyword optimization for YouTube/Podcasts.
- Full Channel Back-end Management.
Education
Bachelor’s Degree - Information Technology (IT)
Rajamangala University of Technology Tawan-ok
Bangkok, Thailand01-2021
Skills
Marketing & Media Buying
High-Budget Ads Management
Performance Marketing
Strategic Media Planning
Strategic Management & Operations
Portfolio Management
Data-Driven Decision Making
Business Intelligence Integration
Communication & Leadership
Client Relationship Management (CRM)
Direct Negotiation & Consulting
Crisis Management
Timeline
Ads Optimizer
Huakathi Marketing Co., Ltd.
12.2024 - Current
Maintain a Channel on YouTube
09.2023 - 06.2024
affiliate marketing
08.2022 - 08.2023
Selling Local Products on the Platform.
07.2021 - 09.2022
Make a YouTube Car Trip
07.2019 - 09.2021
Bachelor’s Degree - Information Technology (IT)
Rajamangala University of Technology Tawan-ok