Nattapol Wongkanchana
Product Management
Chachoengsao
Summary
Driven by strategic planning and a knack for product management, I significantly contributed to Buraphavat Communication's growth, streamlining processes for efficiency and spearheading successful product launches. My collaborative skills and analytical prowess in pricing strategies enhanced competitive positioning and profitability, demonstrating a results-focused approach to product development and marketing.
Overview
7
7
years of professional experience
Work History
ECommerce and Product Assistant Manager
Buraphavat Communication
03.2023 - Current
- Provided valuable input during product brainstorming sessions, contributing to the creation of innovative offerings.
- Streamlined inventory management for increased efficiency through meticulous organization and tracking systems.
- Assisted with product training for new sales team members, ensuring comprehensive knowledge of the company''s offerings and effective selling techniques.
- Collaborated closely with cross-functional teams for coordinated product launches, ensuring smooth rollouts and positive customer experiences.
- Conducted extensive competitor analysis, enabling informed decisions about pricing strategies and promotional tactics.
- Recommended complementary purchases to customers, increasing revenue.
- Managed budgets effectively, ensuring optimal financial performance while investing in necessary resources for business growth.
Product Supervisor
Buraphavat Communication
03.2020 - 02.2023
- Developed strategic partnerships with suppliers, driving better quality and cost management.
- Analyzed competitors'' offerings, ensuring our products remained competitive in features, pricing, and overall value proposition.
- Improved customer satisfaction with a focus on delivering high-quality products consistently.
- Streamlined production processes for increased efficiency and cost reduction.
- Managed product portfolio to optimize profitability and meet business objectives.
- Developed comprehensive project plans detailing milestones, resources required, and timelines for successful product launches.
- Monitored daily and weekly key performance indicators to maintain on-track status.
- Reviewed documentation such as invoices and shipping paperwork for accuracy and compliance.
- Strengthened performance metrics tracking and analysis to enhance tactical and strategic company plans.
- Coordinated merchandising, promoted new products and increased brand awareness.
- Oversaw inventory and product stock to develop and maintain inventory controls resulting in cost savings and reduced overages.
- Led improvement initiatives to advance operational efficiencies and increase revenue.
- Collaborated with sales and marketing teams to create promotional materials, increasing brand awareness and driving sales growth.
Product Officer
Buraphavat Communication
10.2017 - 02.2020
- Evaluated existing product lines, recommending updates or discontinuations based on performance metrics and market demand.
- Created detailed project plans outlining timelines, resources required, and potential risks associated with new product launches or updates.
- Monitored inventory levels closely, optimizing stock management practices for reduced waste and cost savings.
- Established criteria for success across various stages of product development, ensuring consistent progress towards organizational goals.
- Managed relationships with key vendors, negotiating favorable pricing agreements and ensuring reliable supply chain management.
- Collaborated with cross-functional teams to ensure seamless product launches and timely delivery to clients.
Education
BBA - International Business
Kasetsart University
Si Racha, Thailand 04.2001 -
Skills
- MS Office Word
- MS Office Excel
- MS Office PowerPoint
- English
Timeline
ECommerce and Product Assistant Manager
Buraphavat Communication
03.2023 - Current
Product Supervisor
Buraphavat Communication
03.2020 - 02.2023
Product Officer
Buraphavat Communication
10.2017 - 02.2020
BBA - International Business
Kasetsart University
04.2001 -
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