Mudhita Tetanonsakul
Strategic Partnership Manager
44/201 Paholyothin Road, Bang Khen, Bangkok,10
Summary
Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.
Overview
4
4
years of professional experience
Work History
Strategic Partnership Manager
UOB Thailand
09.2022 - Current
- Responsible for end-to-end credit card usage campaigns for both Citi and UOB portfolios with key strategic partners such as EM District and Siam Piwat to maintain strong relationships as well as continue effective yearly sponsorship packages and MOU agreements.
- Operate marketing activities at related shopping complexes to increase spending volume, along with organize exclusive events with partners to generate brand awareness and create new opportunities for engagement.
- Prepared over 30 proposals including running PPR in Y2023 for each usage campaign to forecast revenue to expense and manage budget allocation.
- Provide marketing briefs and communication plans for internal and external teams, adapt artwork with agency and MarCom team for media communication inclusive of website, application, in-store media, static and digital media, arrange direct marketing such as SMS and eDM, and set up campaign registration method to ensure successful execution within timeline.
- Collect data, extract registration reports, verify trackings with data analysis team to complete fulfillment for eligible customers.
- Monitor and track on sales volume and performance against budget, analyze and report on YoY growth rate to measure success of campaigns.
- Coordinate with customer service team to answer all inquiries and solve compliant cases.
Senior Product Manager
CP All Public Co.Ltd
07.2020 - 08.2022
- Collaborated with cross-functional teams to execute NPD full launch plans and product strategies in responsible product category.
- Built brand partnership developing co-brand products with companies that have similar customer segments such Ovaltine and Meiji.
- Coordinated with internal and external stakeholders from end-to-end process, provided volume forecasting and pricing recommendations, monitored sales for both offline and online delivery channels.
Education
Bachelor of Arts - Industrial Design
Bournemouth University
United Kingdom 04.2001 -
A Levels in Equivalent To M.6 -
The College of Richard Collyer
United Kingdom 04.2001 -
Skills
Budget Administration, Strategic Planning, Relationship Management, Performance Evaluation, Task Prioritization, Problem-Solving
undefinedTimeline
Strategic Partnership Manager
UOB Thailand
09.2022 - Current
Senior Product Manager
CP All Public Co.Ltd
07.2020 - 08.2022
Bachelor of Arts - Industrial Design
Bournemouth University
04.2001 -
A Levels in Equivalent To M.6 -
The College of Richard Collyer
04.2001 -
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