Summary
Overview
Work History
Education
Skills
Websites
Certification
Reading
Timeline
Generic

Miss Nichanun Poopong

Strategic Account Leader
Nonthaburi,12

Summary

Personable Strategic Account Manager with proven success at building and maintaining long-term and profitable business relationships. Coordinates support, service and management resources and fulfills account performance requirements and customer expectations. Understands company products and services intimately and guides customers in applying ideal solutions to meet specific needs.

Overview

27
27
years of professional experience
1
1
Certification
2
2
Languages

Work History

Strategic Account Leader

Becton Dickinson
08.2022 - Current
  • Coordinated with internal resources to ensure timely delivery of products and services to strategic accounts.
  • Mentored junior team members to cultivate a high-performing culture focused on delivering exceptional results for both the company and its strategic accounts.
  • Analyzed market trends and competitor activities, adjusting account strategies for continued success.
  • Managed a portfolio of high-value accounts, consistently meeting or exceeding revenue targets.
  • Coverage Life science, MDS and BDI business.
  • Implemented strategic account plans to drive revenue growth and expand market share.

Key Account Manager

Medtronic
04.2020 - 08.2022
  • Organized cross-functional teams to address complex client requests or projects efficiently, resulting in increased satisfaction levels among key accounts holders.
  • Collaborated with product development teams to tailor solutions specifically for key account needs, driving customer satisfaction and loyalty.
  • Cultivated an extensive network of industry contacts that facilitated access to valuable resources and insights into emerging trends relevant to key account management activities.
  • Maintained a high level of industry knowledge by attending relevant conferences, seminars, and workshops, contributing to the development of innovative solutions for clients.

Area Sales Manager

Baxters Health Care
07.2016 - 03.2020
  • Enhanced team performance by providing ongoing coaching, training, and mentoring to sales representatives.
  • Ensured full compliance with all relevant laws regulations and company policies pertaining to Area Sales Managers responsibilities throughout tenure at company.
  • Achieved consistent annual revenue growth by continuously monitoring performance metrics and adjusting strategies accordingly.
  • Increased sales revenue by developing and implementing strategic sales plans for the assigned territory.
  • Managed a successful sales team, consistently achieving and exceeding monthly sales targets.
  • Expanded market share through effective prospecting, lead generation, and negotiation skills.
  • Streamlined internal processes by working closely with cross-functional teams such as operations, logistics, and finance departments to ensure smooth transactions for customers.
  • Implemented innovative strategies to increase product visibility within the assigned territory while maintaining a professional brand image.

Sales Manager

Mundipharma
07.2014 - 06.2016
  • Enhanced team performance by providing ongoing coaching, training, and mentoring to sales representatives.
  • Ensured full compliance with all relevant laws regulations and company policies pertaining to Area Sales Managers responsibilities throughout tenure at company.
  • Achieved consistent annual revenue growth by continuously monitoring performance metrics and adjusting strategies accordingly.
  • Increased sales revenue by developing and implementing strategic sales plans for the assigned territory.
  • Implemented innovative strategies to increase product visibility within the assigned territory while maintaining a professional brand image.
  • Managed a successful sales team, consistently achieving and exceeding monthly sales targets.
  • Streamlined internal processes by working closely with cross-functional teams such as operations, logistics, and finance departments to ensure smooth transactions for customers.
  • Expanded market share through effective prospecting, lead generation, and negotiation skills.
  • Built a high-performance sales team through diligent recruitment of top talent, strategic allocation of resources, and effective performance management.
  • Analyzed market trends and competitor activity to identify new business opportunities and areas for growth.
  • Developed comprehensive territory plans that ensured efficient allocation of resources and maximized productivity for the entire area.
  • Established strong relationships with key clients, resulting in increased customer retention and satisfaction.

Business Development Manager

Convatec
01.2013 - 06.2014
  • Facilitated regular communication with clients to ensure their needs were met, fostering long-lasting relationships built on trust and mutual respect.
  • Enhanced the company''s profitability by identifying and eliminating inefficiencies in existing business processes.
  • Consistently met or exceeded monthly quotas through diligent prospecting efforts, relentless follow-up activities, and expert negotiation skills.
  • Increased client base by identifying new business opportunities and cultivating strong relationships with key decisionmakers.
  • Leveraged industry events to network with potential clients, generating significant brand exposure and driving new business acquisition efforts.
  • Collaborated closely with marketing teams to develop targeted campaigns that generated high-quality leads for the sales pipeline.
  • Developed customized solutions for clients based on a deep understanding of their unique pain points, delivering exceptional value and driving repeat business.
  • Championed corporate social responsibility initiatives that positively impacted community relations while bolstering the company''s reputation as a responsible corporate citizen.
  • Delivered compelling sales presentations to prospective clients, highlighting the unique value proposition of our products and services.
  • Launched new product lines by conducting extensive competitor analysis and identifying gaps in the existing market offerings.
  • Streamlined internal processes by introducing innovative tools and technologies, enhancing overall operational efficiency.
  • Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit.
  • Reached out to potential customers via telephone, email, and in-person inquiries.
  • Generated new business with marketing initiatives and strategic plans.
  • Established relationships with key decision-makers within customer's organization to promote growth and retention.
  • Negotiated and closed long-term agreements with new clients in assigned territory.
  • Developed process to analyze customer feedback to incorporate insights into product development strategies.
  • Developed new proposals, contracts and procedures to draw in more clients and streamline work operations.
  • Established key performance indicators to track and analyze business progress and adjust strategies accordingly.
  • Kept meticulous client notes and updated account information in company databases.
  • Compiled product and customer data to generate informed profit projections.
  • Taught consultative selling techniques to new and existing staff members to build expertise.
  • Represented company and promoted products at conferences and industry events.
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
  • Demonstrated products to show potential customers benefits and advantages and encourage purchases.
  • Spearheaded initiatives aimed at improving customer retention rates by proactively addressing concerns before they escalated into larger issues.
  • Conducted comprehensive market research and analysis to identify emerging trends and potential areas of expansion.

Senior Sales Representative Cardio Vascular Team

Medtronic
10.2010 - 12.2012
  • Enhanced client loyalty by providing personalized support and addressing concerns promptly and professionally.
  • Expanded territory coverage through strategic prospecting efforts, identifying untapped markets that led to increased revenue growth.
  • Increased sales revenue by building and maintaining strong relationships with key clients.
  • Mentored junior sales representatives, improving overall team performance and productivity.
  • Achieved a consistent record of exceeding quotas by effectively managing time, prioritizing tasks, cultivating a vast network of contacts within the industry.
  • Led training sessions for new team members to quickly onboard them into the sales process.
  • Negotiated favorable contracts with suppliers, ensuring competitive pricing for customers while maximizing profit margins.
  • Spearheaded product demonstrations and presentations to showcase the value of company offerings.

Territory Manager Cardio Intervention Team

Boston Scientific
01.2006 - 09.2010
  • Developed strong relationships with key decision-makers, fostering trust and loyalty in the assigned territory.
  • Identified opportunities for upselling and cross-selling, resulting in increased average deal size.
  • Mentored junior sales professionals on best practices in relationship-building techniques, contributing positively to team performance metrics.
  • Conducted comprehensive market analysis to identify potential business opportunities, leading to a more focused sales approach.
  • Negotiated contracts skillfully, securing long-term agreements with clients that contributed significantly to revenue growth.
  • Provided insightful feedback on market trends and competitor activities that informed strategic planning decisions at an organizational level.
  • Championed new product adoption by effectively communicating its unique selling points and benefits to clients, resulting in accelerated sales growth.
  • Improved customer satisfaction and retention through frequent visits, timely response to inquiries, and effective problem resolution.
  • Demonstrated exceptional presentation skills during client meetings, showcasing product benefits and value propositions effectively.
  • Implemented successful sales strategies to drive revenue growth and exceed quarterly quotas consistently.
  • Optimized sales pipeline management through diligent follow-ups on leads, resulting in higher conversion rates across the territory.
  • Streamlined internal processes by implementing efficient reporting tools for monitoring progress against established targets regularly.
  • Expanded territory coverage by strategically identifying and targeting high-potential accounts.
  • Coordinated trade show participation efforts that led to valuable networking opportunities and increased brand visibility within the industry.
  • Managed a diverse portfolio of accounts within the territory, adeptly balancing resource allocation and prioritization to maximize overall business success.
  • Delivered customized solutions tailored to individual client needs, increasing overall customer satisfaction levels significantly.
  • Worked closely with regional distributors to ensure optimal inventory levels were maintained consistently throughout the year – avoiding stockouts or overstock situations.
  • Utilized advanced data analytics tools for accurate forecasting of future sales trends within the assigned region, enabling proactive adjustments as needed.
  • Monitored customer buying trends, market conditions, and competitor actions to adjust strategies and achieve sales goals.
  • Communicated regularly with territory, regional, and strategic managers for daily support and strategic planning for accounts.
  • Trained and mentored sales representatives in sales techniques and strategies.
  • Spearheaded successful sales strategies for existing and new products across specified territory.
  • Conducted regular market analysis to identify new opportunities for territory sales growth.
  • Developed and monitored sales representative goals and performance to drive territory goals.
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Developed sales strategy based on research of consumer buying trends and market conditions.
  • Implemented promotions and marketing campaigns to increase territory sales and brand awareness.
  • Established successful account relationships by building rapport and maintaining consistent communication.

Bangkok Sales Supervisor

Astellas Pharma
06.2006 - 12.2007
  • Enhanced team productivity by creating a supportive work environment and providing ongoing feedback.
  • Boosted sales by implementing effective training programs for new and existing employees.
  • Handled escalated customer issues promptly, ensuring timely resolution and high levels of client satisfaction.
  • Generated detailed reports highlighting team achievements as well as areas requiring further attention or improvement efforts.
  • Organized weekly team meetings to discuss progress, challenges, and opportunities for growth.
  • Established rapport with potential clients by conducting targeted outreach initiatives such as cold calling or email campaigns.
  • Utilized data analysis techniques to identify patterns in consumer behavior that informed marketing strategies moving forward.
  • Mentored junior staff members, fostering professional development and career progression within the organization.
  • Coordinated promotional events to showcase product offerings effectively, attracting new customers to the brand.
  • Managed budgets effectively while maintaining proper inventory levels throughout the year ensuring optimal profitability without compromising service quality.
  • Developed strong relationships with key clients, resulting in repeat business and increased revenue.

Sales Representative

Sanofi-Aventis Pharmaceuticals
02.2001 - 05.2006
  • Enhanced client satisfaction by addressing concerns promptly and providing exceptional service.
  • Achieved top performer status consistently through dedication to meeting goals and exceeding expectations.
  • Optimized territory coverage by strategically planning routes for maximum efficiency in meeting clients facetoface.
  • Collaborated with marketing to create impactful promotional materials for increased brand awareness.
  • Streamlined sales processes by identifying inefficiencies and implementing improvements for enhanced productivity.

IPD Nurse

Ramathibodi Hospital
06.1997 - 01.2000
  • Mentored new nursing staff members, fostering teamwork and improving unit efficiency.
  • Utilized strong clinical judgment in prioritizing patient needs during high-stress situations, ensuring optimal outcomes.
  • Performed accurate documentation of patient assessments, interventions, and outcomes in compliance with regulatory standards.
  • Implemented infection control measures that significantly reduced hospital-acquired infections.
  • Maintained up-to-date knowledge on emerging trends in nursing practice to enhance effectiveness in delivering quality care.
  • Improved patient satisfaction ratings by delivering compassionate and personalized care.
  • Reduced medication errors through thorough double-checking of prescriptions and dosages.
  • Provided emotional support to patients'' family members during critical incidents, strengthening overall trust in the healthcare team.
  • Promoted a safe and comfortable healing environment by addressing patient concerns promptly and professionally.
  • Contributed to cost-saving initiatives by identifying areas for waste reduction without compromising patient care quality.

Education

MBA - Entrepreneurship And Innovation

Mahidol University
Thailand
04.2001 -

Skills

Financial Acumen

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Certification

B2B management

Reading

I like to read novels and decoration idea.

Timeline

B2B management

12-2022

Strategic Account Leader

Becton Dickinson
08.2022 - Current

Key Account Manager

Medtronic
04.2020 - 08.2022

Area Sales Manager

Baxters Health Care
07.2016 - 03.2020

Sales Manager

Mundipharma
07.2014 - 06.2016

Business Development Manager

Convatec
01.2013 - 06.2014

Senior Sales Representative Cardio Vascular Team

Medtronic
10.2010 - 12.2012

Bangkok Sales Supervisor

Astellas Pharma
06.2006 - 12.2007

Territory Manager Cardio Intervention Team

Boston Scientific
01.2006 - 09.2010

MBA - Entrepreneurship And Innovation

Mahidol University
04.2001 -

Sales Representative

Sanofi-Aventis Pharmaceuticals
02.2001 - 05.2006

IPD Nurse

Ramathibodi Hospital
06.1997 - 01.2000
Miss Nichanun PoopongStrategic Account Leader