Summary
Overview
Work History
Education
Skills
Training
Timeline
Generic

METHAWEE AINTHACHAI

Bangkok,10

Summary

My passion for marketing is rooted in the power of strategic planning-turning consumer insights into compelling brand narratives. I am confident that my analytical skills and dedication to continuous learning will allow me to develop innovative strategies and make a significant contribution to your team

Overview

2
2
years of professional experience

Work History

Strategic Planner

Foretoday
06.2024 - Current
  • Analyzed market, competitor, and consumer data to identify key insights.
  • Developed digital marketing and communication strategies for clients.
  • Created campaign plans, defined KPIs, and established measurement frameworks.
  • Collaborated with Creative, Media, and other teams to ensure successful campaign execution.
  • Presented strategic plans and performance reports to clients.

Internship Student - Strategic Planner

Dentsu Thailand
11.2023 - 02.2024
  • Supported brand strategy development through consumer, market, and competitor research.
  • Researched and analyzed data to support plan evaluation.
  • Assisted in creating strategic briefs and brand positioning frameworks for client campaigns.
  • Collaborated with planners and creative teams to translate insights into actionable strategies.

Education

Business Economics and Communication, Innovation and Creative Marketing

Naresuan University

Skills

  • Digital media strategy and planning
  • Campaign execution tools
  • Cross-functional collaboration
  • Client engagement and presentation
  • Market research and innovation
  • Leadership and growth mindset

Training

     2023: J-MAT AWARD 30

  • Saphan Digital: Content marketing, Google Business Profile
  • Marketing Day: Product Development Concept
  • Sustainability: sustainability trends and creative ideas for sustainability

     2022: U-Power Digital Idea Challenge

  • Participated as the 'Manmuang' team and created a marketing plan for Rii Skincare Cotton

Timeline

Strategic Planner

Foretoday
06.2024 - Current

Internship Student - Strategic Planner

Dentsu Thailand
11.2023 - 02.2024

Business Economics and Communication, Innovation and Creative Marketing

Naresuan University
METHAWEE AINTHACHAI