Khunnalak Khitmoh
Manager, Applications & Product Specialist
Bangkok,10
Summary
Manager, Applications & Product Specialist with 9+ years of experience in chromatography and LC-MS/MS solutions across clinical, research, hospital, and reference laboratory environments. Strong background in HPLC, LC-MS/MS, analytical instrumentation, and key account technical support, bridging technical expertise with commercial strategy. Experienced in supporting sales teams, managing key customers, driving product positioning, and developing new market opportunities.
Overview
11
11
years of professional experience
5
5
Certifications
2
2
Languages
Work History
Manager, Applications & Product Specialist | Chromatography
Helena Thai Laboratories Co., Ltd.
01.2024 - Current
- Lead applications and product strategy for HPLC and LC-MS/MS portfolios
- Managed and motivated Sales team to be productive and engaged in work.
- Act as senior technical partner to Sales Account Managers for key hospital, research, and industrial accounts
- Support account development through product positioning, technical consultation, demos, and pre-sales activities
- Advise customers on method selection, validation concepts, troubleshooting, and workflow optimization
- Analyze market trends, competitor positioning, and customer needs to support business growth
- Build and maintain long-term relationships with decision makers, lab managers, and key users
- Support regional and global principals in product launches, training, and technical alignment
Applications Specialist
Helena Thai Laboratories Co., Ltd.
01.2015 - 01.2023
- Hands-on applications support for HPLC and LC-MS/MS platforms in clinical, forensic, and toxicology laboratories
- Provide technical support, troubleshooting, and method optimization for customer laboratories
- Support sales activities including presentations, product demonstrations, and customer meetings
- Evaluate competitive products, technical specifications, and application performance
- Participate in conferences, exhibitions, and customer trainings to promote products and solutions
- Maintain close relationships with key customers and reference sites
- Provided training and support to end-users, ensuring smooth adoption of new technologies.
- Contributed to sales growth by demonstrating product expertise during client presentations and negotiations.
Education
M.Sc. - Industrial Microbiology
Chulalongkorn University
BangkokB.Sc. - Microbiology
Chulalongkorn University
BangkokSkills
Chromatography: HPLC, UHPLC, LC-MS/MS
Applications: Clinical diagnostics, toxicology, forensic analysis, research laboratories
Instrumentation: Analytical systems, sample preparation workflows, method troubleshooting
Pre-sales support expertise
Coordinate efforts among sales teams, distributors, and end users
Certification
Professional HPLC & LC-MS/MS Products Training – Immundiagnostik AG, Germany
Timeline
Manager, Applications & Product Specialist | Chromatography
Helena Thai Laboratories Co., Ltd.
01.2024 - Current
Applications Specialist
Helena Thai Laboratories Co., Ltd.
01.2015 - 01.2023
B.Sc. - Microbiology
Chulalongkorn University
M.Sc. - Industrial Microbiology
Chulalongkorn University