Kaoru Ando
Marketing Senior Manager
Bangkok,10
Summary
Proven leader in marketing, I elevated Shimoda Trading Thailand's India business from THB 1M to THB 30M monthly, showcasing expertise in strategic planning and influencer marketing. Skilled in partnership development and analytics, I've driven cross-border market expansions and team productivity, leveraging nearly native English proficiency for impactful communication.
Highly creative Marketing Manager with expertise in transforming marketing and advertising strategies into desired results. Leads teams in developing profitable campaigns. Marketing metrics knowledge and collaborative skills supports achievement of targeted outcomes.
Overview
16
16
years of professional experience
Work History
Senior Marketing Manager
Shimoda Trading Thailand Co., Ltd.
01.2017 - Current
- I was a senior marketing manager for oversea sales.
- This company is a japanese based trading company, handling electrical related parts (ex. raw material, electrical parts, chemical items and etc.)
- I was incharged for oversea market not only Thailand. (ex. Vietnam, Cambodia, Malaysia and India). Especially, for india market I developed new business and increased business from THB 1 million/per month to THB 30 million/per month.
- Analyzed market trends to identify new opportunities for business growth and expansion.
- Created engaging content for various social media platforms, boosting follower count and overall engagement rates.
- Implemented data-driven decision making by using analytics tools to track campaign performance and adjust strategies accordingly.
- Managed a team of marketing professionals, resulting in increased productivity and project success rates.
- Developed strategic partnerships with complementary brands for co-marketing initiatives that expanded market share significantly.
- Developed new business in several market fields, especially I have grown India business from THB 1M to THB 30M-/per month volume.
Oversea Marketing
Mitsubishi Electric Corporation
04.2008 - 10.2016
- Involved with infrastructure, especially railway. I was incharged for oversea marketing proposing the electrical unit (ex. traction motor, inverter, monitor for train cab etc.)
- I have experienced to work in India, USA, China, Tunisia, Korea and Malaysia for all private and national railway authorities.
- Established strong working relationships with external partners to facilitate effective collaboration and knowledge sharing among different agencies or organizations involved in targeting missions.
- Leveraged advanced analytical techniques to identify patterns and trends within large datasets, leading to more accurate predictions about future events or behaviors.
- Streamlined workflows for improved efficiency within the team, implementing new software tools and technologies.
- Identified critical gaps in available information, utilizing open source intelligence resources to fill these voids as needed
Education
Bachelor For Marketing - Marketing Strategy, Brand Marketing
Aoyama Gakuin University
Tokyo, Japan 04.2001 -
Skills
Influencer Marketing
Languages
Japanese
Native language
English
Proficient
C2
Thai
Beginner
A1
Timeline
Senior Marketing Manager
Shimoda Trading Thailand Co., Ltd.
01.2017 - Current
Oversea Marketing
Mitsubishi Electric Corporation
04.2008 - 10.2016
Bachelor For Marketing - Marketing Strategy, Brand Marketing
Aoyama Gakuin University
04.2001 -
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