Kanaporn Dilakeruttananan

• Managed daily operations to ensure smooth functioning of the store, maintaining a clean, safe environment for customers and employees.
• Managed inventory control, cash control, and store opening and closing procedures.
• Assisted with hiring, training and mentoring new staff members.
• Managed store employees successfully in fast-paced environment through proactive communication and positive feedback.

• Responsible for managing site content - including campaigns and local created content.
• Setting commercial plan and creating concept and market specific activities on site and push communication channels.
• Analyze and follow up weekly sales and commercial goals to secure right timing and product presentation as well as local relevance, and take necessary actions based on results.

• Assisting the Store Manager in managing the store budget and P&L, analyzing store sales in order to define and implement proper action plans to develop the sales and the profitability of the store.
• Working with Store Manager in planning all operational and sales related activity.
• Responsible for direct customer service in store and ensure that customer service performed by the team members in the store is as per the standards of COS.

• Responsible for managing and leading COS visual merchandiser team to ensure all visual merchandising standards in store is of a high standard.
• Responsible for planning, adjusting and ensuring COS Siam Paragon visual is aligned with COS Global seasonal trends and promotional activity.
• Working with operation team on reports to make decisions regarding visual merchandising and stock allocation Leading and organizing the training of product knowledge to visual merchandiser and sale advisor team.
• Visual Merchandising Mentor for COS Icon Siam opening.

• Visual Merchandiser at COS Siam Paragon.
• Responsible for all visual merchandising activities including window displays, mannequin styling, garment presentation with COS VM guideline.
• Working with operation team to support store operations, customer service and training sale advisor team.

• Team lead of FABLAB eCommerce Website team.
• Collaborating with programmers, development team and web design team to create, discuss, analyze and resolve usability issue of FABLAB official eCommerce website.
• Responsible for planning and implementing marketing strategies, campaigns and online marketing for the website.
• Responsible for generating and updating all website content.
• Working with marketer, account executive, and salesperson of FABLAB retail store for event planning, organizing promotional events, store grand opening, lookbook shooting, visual merchandising, selling merchandise and customer servicing.

Account Executive of FABLAB eCommerce Website

• Contacting and presenting FABLAB eCommerce Web site information and rental package to the clients.
• Meeting clients to discuss, negotiate and sign the contract agreement.
• Maintaining relationships with clients by providing support, information, and guidance.
• Researching and recommending new opportunities and product/service improvements to clients.