Summary
Overview
Work History
Education
Skills
Languages
Extracurricular Activities
Personal Information
Timeline
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Buchita Jintaprasert

Buchita Jintaprasert

Bangkok

Summary

Dynamic and results-driven Customer Experience Specialist with a proven track record in leading large-scale, multi-site customer service operations within the travel and hospitality industry. At Agoda, responsible for driving the strategic direction, operational excellence, and global consistency of contact center performance across all regions. Skilled in aligning customer service operations with business goals through the implementation of best practices, digital transformation initiatives, and continuous improvement methodologies. Adept at managing multicultural teams, vendor relationships, and complex service delivery frameworks while ensuring high standards of customer satisfaction, efficiency, and compliance. Passionate about delivering seamless, customer-centric experiences through innovation, data-driven decision-making, and operational agility in a fast-paced, global environment.

Overview

4
4
years of professional experience

Work History

Customer Experience Specialist

Agoda
06.2025 - Current
  • Customer Support & Assistance: Act as the primary point of contact for customers via various channels (chat, email, phone), providing timely and accurate information to assist with booking inquiries, modifications, cancellations, and refunds.
  • Issue Resolution: Analyze and resolve customer concerns efficiently, escalating complex or unresolved issues to relevant departments while maintaining a high level of professionalism and empathy.
  • Communication Management: Ensure clear, professional, and courteous communication with customers, maintaining consistency with Agoda’s customer service standards.
  • Knowledge Management: Maintain a comprehensive understanding of Agoda’s products, services, policies, and procedures to provide accurate and insightful guidance.
  • Feedback Collection & Reporting: Gather customer feedback and insights to identify recurring issues or opportunities for service enhancement; prepare reports for management review.
  • System Utilization: Utilize Customer Relationship Management (CRM) tools and other software platforms to document interactions, track issues, and facilitate follow-up actions.
  • Process Optimization: Contribute to the continuous improvement of customer service processes, policies, and tools to increase efficiency and satisfaction.

Global Contact Center Operations Executive

Hotelbeds
04.2025 - 05.2025
  • Oversee day-to-day operations of global contact centers, ensuring efficiency and service quality
  • Identify and resolve operational issues proactively.
  • Coordinated seamless communication between departments, resulting in enhanced collaboration efforts across the organization.
  • Oversaw daily operations activities, ensuring smooth functioning across all departments while maintaining high-quality standards.
  • Efficiently and effectively identified and solved all problems that impacted direction of business.
  • Enhanced customer satisfaction by effectively managing and resolving operational issues in a timely manner.

Teacher Assistant

Ritsumeikan Asia Pacific University
01.2023 - 08.2024
  • Assisted international and Japanese students during their Thai language classes in the university with English language support.

Part-time Worker

Kyushu Wildlife Park
01.2022 - 08.2024
  • Company Overview: African Safari
  • Worked part-time, contributing to customer service and restaurant operations.
  • African Safari

Education

Tourism & Hospitality

Ritsumeikan Asia Pacific University
03-2025

High School Diploma -

Srinakharinwirot University Prasarnmit Demonstration School
03-2021

Skills

  • TOEIC score 925
  • Work well under pressure
  • Strong time management
  • Positive attitude
  • Service mind
  • Excellent communication and teamwork skills
  • Customer service
  • Organization
  • Leadership
  • Adaptability
  • Flexibility

Languages

English
Native or Bilingual
Japanese
Limited Working

Extracurricular Activities

APU Times Human Resource Management Recruiter: Recruited newcomers, Facilitated the workflow, Planned meetings Multicultural Week, Organizer

Multicultural Week: Facilitated and organized audience to meet their needs, Choreographed the dance team

Personal Information

Title: Customer Experience Specialist

Timeline

Customer Experience Specialist

Agoda
06.2025 - Current

Global Contact Center Operations Executive

Hotelbeds
04.2025 - 05.2025

Teacher Assistant

Ritsumeikan Asia Pacific University
01.2023 - 08.2024

Part-time Worker

Kyushu Wildlife Park
01.2022 - 08.2024

Tourism & Hospitality

Ritsumeikan Asia Pacific University

High School Diploma -

Srinakharinwirot University Prasarnmit Demonstration School

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Buchita Jintaprasert